21 september 2009

From now on Groothandel & Logistiek will be called --> Bedrijf & Logistiek
It is with justified pride that Bureau Bosman BV is introducing Groothandel & Logistiek’s new trade show name. From now on, Groothandel & Logistiek will be called: Bedrijf en Logistiek, the trade show for goods-in, storage and goods-out. The eleventh edition will take place on November 10 and 11 2010 in the Beursgebouw Eindhoven, The Netherlands.

Why Bedrijf & Logistiek?
Optimization of business logistics processes is a continuous phenomenon, which goes on not only in the wholesale sector, but also among all companies that are involved with goods-in, storage and goods-out. It is important for companies to have order in their logistics processes and materials! This is essential for staying up-to-date with the ever-changing, insistent demand and to stay ahead of the competition. In addition, taking good care of after-sales is more important than ever before, due to the need to bring costs down while increasing efficiency. The term “Bedrijf” (“Enterprise”) offer a broader reach, compared “wholesaler”. This has led to the logical name change of the trade show name to “Bedrijf & Logistiek”!

Trade Show Bedrijf & Logistiek
Trade show Bedrijf & Logistiek!
The trade show offers companies a well-organized and transparent business- to - business platform for internal logistics. Spearheads are “Goods-in, Storage and Goods-out”, which highlight all facets of internal logistics. Exhibitors will present the latest developments on the product and information level, directed towards decision-makers of a broad and specific public that is looking for (internal) logistics solutions for their company.


The new house style
In addition to the new name, the house style of the trade show has also been updated. A fresh combination of red, gray and anthracite is now the dominant color scheme. The colors in the logo have also been adjusted. In order to keep it recognizable, it has been decided to keep the old logo in its existing form for the time being. You can find a good impression of the new house style at the completely renewed website www.bedrijfenlogistiek.eu . This dynamic and interactive website includes functionalities that provide both the exhibitor and the visitor with valuable information. One of these aspects, for example, is the dynamic video banner, which radiates a powerful, interactive and dynamic image while orientating the exhibitor and the visitor.

The exhibitor profile
A number of points of interest are highlighted for the eleventh edition. These are related to solutions (products and/or services) that are offered in the following sectors:
  • Storage systems 
  • Pallet trucks, fork-lift trucks and other vehicles 
  • Conveying and material handling 
  • warehouse equipment and installations 
  • Containers, pallets and receptacles 
  • Packaging · Labeling and radio frequency 
  • Logistics consulting and Logistics Software 
  • Logistics services


The visitors profile
The profile of the visitors to the trade show is diverse and focused. It consists of decision-makers who are responsible for and involved in the acquisition and application of (internal) logistics processes and materials for their own companies. Some examples are: 
  • Distribution centers and warehouses, 
  • merchants, 
  • logistics service providers,
  • trade houses, importers and exporters, 
  • import and export companies, 
  • wholesalers, 
  • purchase and sales offices, 
  • self-serve wholesale companies, 
  • producers in the broad sense of the word and 
  • airports and seaports.


  • Logistics manager 
  • supply chain manager
  • warehouse manager 
  • head of dispatch office
  • controller 
  • purchase manager 
  • general management 
  • department head 
  • management board 
  • supervisor


Marketing
The trade show organization is putting large-scale cross-medial channels into action, both online and offline, in order to bring the right visitor in contact with the exhibitor. But even more important is for the exhibitor to also use all possible media to inform his own network about his participation in the trade show. Some of the means that will be used are:
  • Personalized invitations to potential visitors 
  • Promotion via branch associations 
  • Extensive trade show special, including profiles of all participants Advertising and editorial attention in prominent trade magazines and other relevant publications 
  • Banners, advertisements and editorial attention at relevant websites/ portals 
  • The renewed Bedrijf & Logistiek website (www.bedrijfenlogistiek.eu) and News bulletin 
  • The associate invitation cards that will be provided by the exhibitors


Full-Service Formula
During the two trade show days, people will have unlimited, free access to all the facilities on the trade show floor, including the lectures and exclusive catering. This formula creates a casual atmosphere in which visitors and exhibitors can discuss, get new ideas and make new contacts. Lectures + business cases Parallel to the trade show, an informative lecture program is being organized. The exhibitor can be considered for giving a lecture. A select number of business cases will also be held by companies that depend on the logistics processes within their own organization on a daily basis.

Organization
The eleventh edition is also in the hands of trade show organizer Bureau Bosman BV in Geldrop. You can contact project manager Mark A. Romera y Gerritsen at 0031(0) 40- 280 84 10 or by email at mark@bureaubosman.nl . And visit the website www.bedrijfenlogistiek.eu.


    Bedrijfslogistiek Platform
    Talk with the sector, take part in discussions, keep up to date of novalties and discover who goes to  Bedrijf & Logitiek. You can follow us no on our Linkedin Bedrijf & Logistiek Platform as well.

    go to our Bedrijf & Logistiek Platform
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